Terms & Conditions

1. About This Website

This website is operated by LPR Alpha Media Ltd, a company registered in England and Wales under company number 16983179, with its registered office at Unit A, 82 James Carter Road, Mildenhall, IP28 7DE.

The AmeriCar Files is a YouTube channel and associated website providing editorial content, market commentary, and investment analysis relating to classic American muscle cars. All content is produced and published by LPR Alpha Media Ltd.

2. Acceptance of Terms

By accessing or using this website, you agree to be bound by these Terms and Conditions. If you do not agree with any part of these terms, you should discontinue use of this website immediately.

We reserve the right to amend these terms at any time. Continued use of the website following any amendment constitutes acceptance of the revised terms. The date of the most recent revision is indicated at the top of this page.

3. Investment Disclaimer

All content published on this website and the associated YouTube channel — including but not limited to investment grades, market analysis, price data, auction commentary, and pillar scores — is provided for informational and educational purposes only.

Nothing on this website constitutes financial advice, investment advice, or a recommendation to buy, sell, or hold any asset. The AmeriCar Files Investment Index is an editorial grading framework. It is not a regulated financial instrument or service.

LPR Alpha Media Ltd is not authorised or regulated by the Financial Conduct Authority (FCA). Collectible assets, including classic vehicles, are not regulated investments. Their values can fall as well as rise, and past performance is not a reliable indicator of future results.

Before making any financial or investment decision, you should seek independent professional advice from a suitably qualified and authorised adviser.

4. Intellectual Property

All content on this website, including but not limited to text, graphics, logos, images, data compilations, video content, and the AmeriCar Files Investment Index framework, is the intellectual property of LPR Alpha Media Ltd and is protected by applicable copyright and intellectual property law.

You may not reproduce, republish, distribute, or commercially exploit any content from this website without the prior written consent of LPR Alpha Media Ltd. Fair dealing for the purposes of news reporting, criticism, or review is permitted provided that the source is appropriately credited.

5. Content Accuracy

While we make reasonable efforts to ensure the accuracy of information published on this website, we do not warrant that all content is complete, current, or free from error. Market data, auction results, and production figures are sourced from publicly available records and may not reflect the most recent available information.

Investment grades assigned under the AmeriCar Files Investment Index represent the editorial judgement of LPR Alpha Media Ltd at the time of publication. Grades are subject to revision as new data becomes available. LPR Alpha Media Ltd accepts no liability for decisions made in reliance on grades or commentary published on this website.

6. External Links

This website contains links to third-party platforms including YouTube (operated by Google LLC), Barrett-Jackson, Bring a Trailer, and Mecum Auctions. These links are provided for informational convenience only. LPR Alpha Media Ltd has no control over the content, policies, or practices of any third-party website and accepts no responsibility for them. The inclusion of a link does not constitute an endorsement.

7. Limitation of Liability

To the fullest extent permitted by law, LPR Alpha Media Ltd excludes all liability for any direct, indirect, incidental, or consequential loss or damage arising from your use of this website or reliance on its content.

Nothing in these terms limits our liability for death or personal injury caused by negligence, or for fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or restricted.

8. Governing Law

These Terms and Conditions are governed by and construed in accordance with the laws of England and Wales. Any disputes arising in connection with these terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

9. Contact

For any queries relating to these Terms and Conditions, please contact LPR Alpha Media Ltd at the registered address below.